Cookie Policy
This document explains how currentaflowon.com uses tracking technologies to improve your experience and provide our business analysis services effectively. We believe in transparency about the data we collect and how it helps us serve you better.
Last updated: February 2025
What Are Cookies?
Cookies are small text files that websites place on your device when you visit them. They're pretty standard across the web now, though they weren't always this ubiquitous. Think of them as digital sticky notes that help websites remember who you are and what you prefer.
When you visit our site, your browser stores these files locally. Next time you return, we can read them and tailor your experience accordingly. Some cookies last just for your session, others stick around longer to remember your preferences across multiple visits.
Why We Use Tracking Technologies
Running a financial analysis platform means we need to understand how businesses interact with our tools. Are certain features confusing? Do users struggle to find specific reports? This feedback loop helps us build something genuinely useful.
We also use cookies for basic security measures and to keep you logged into your account as you navigate between pages. Without them, you'd have to re-enter your credentials constantly, which would be frustrating for everyone involved.
Types of Cookies We Use
Essential Cookies
These are non-negotiable for basic site functionality. They handle your login sessions, remember your language preferences, and ensure secure connections when you're viewing sensitive business data.
Session identifiers that keep you logged in while you analyze multiple financial reports without interruption.
Functional Cookies
These remember your choices and preferences. If you customize dashboard layouts or set specific date ranges for recurring reports, functional cookies save those settings so you don't have to reconfigure everything each visit.
Remembering your preferred chart types or which metrics you want displayed prominently on your dashboard.
Analytical Cookies
We use these to understand traffic patterns and feature usage. Which analysis tools get used most frequently? Where do users spend their time? This information guides our development priorities and helps us improve the platform.
Tracking which financial metrics are viewed most often, helping us optimize those features for better performance.
Marketing Cookies
These track how you found us and what content resonates with your needs. We use this to refine our messaging and ensure we're reaching businesses that can benefit from our analysis tools. They also prevent you from seeing the same advertisement repeatedly.
Understanding whether you arrived through a search engine or industry publication, which helps us allocate marketing resources effectively.
How Long We Keep Cookie Data
- Session Cookies: These expire when you close your browser. They're temporary by design and don't leave a lasting footprint on your device.
- Preference Cookies: Usually last between six months to a year. Long enough to remember your settings but not so long that outdated preferences become problematic.
- Analytics Cookies: Typically retained for up to two years. This timeframe lets us identify long-term trends and seasonal patterns in platform usage.
- Marketing Cookies: Generally expire after 90 days, though some may last up to a year depending on the campaign and tracking requirements.
Third-Party Services
We work with a few external providers who set their own cookies. Our analytics platform helps us understand user behavior, while our payment processor uses cookies to handle secure transactions. Each of these partners has their own privacy policies that govern how they handle data.
We're selective about third-party integrations because every additional service adds complexity. Before adding any new tool, we evaluate whether the benefits justify asking users to accept additional tracking.
Managing Your Cookie Preferences
Browser-Level Control
Most browsers let you manage cookies through their settings. Here's what you can typically do:
- Block all cookies entirely, though this may break functionality on many sites including ours
- Allow cookies but delete them automatically when you close your browser
- Review and selectively remove cookies from specific websites
- Set exceptions for trusted sites while blocking others by default
Common Browser Instructions
Each browser handles this differently. Chrome users find these settings under Privacy and Security. Firefox puts them in the Privacy section. Safari users check Preferences, then Privacy. Edge mirrors Chrome's structure since they share the same underlying technology.
Mobile browsers have similar options, though they're sometimes buried deeper in the settings menus. Look for privacy or security sections in your browser's main settings.
What Happens When You Block Cookies
Blocking all cookies will limit your experience on our platform. You won't stay logged in, your preferences won't save, and some features may not work correctly. Essential cookies are necessary for basic functionality, so blocking them means you can't use authenticated features.
You can still browse our public content without cookies, but accessing your account or using our analysis tools requires at least essential cookies to be enabled. It's a trade-off between privacy and functionality that each user needs to decide for themselves.
Updates to This Policy
We review this policy periodically and update it when our practices change or new regulations take effect. If we make significant changes that affect how we collect or use data, we'll notify active users through email or prominent notices on the platform.
The last update date at the top of this page shows when we most recently revised the policy. We recommend checking back occasionally if you're curious about how our practices might have evolved.
Questions About Our Cookie Usage?
If something in this policy isn't clear or you have specific questions about how we handle cookies and tracking data, our team is available to discuss your concerns.
Contact Our Team